Insights now powered by AI ✨

Simple & always-on
brand tracking

Wink makes it simple and affordable to track brand performance, measure advertising campaign ROI and beat the competition.

Wink brand tracking

Find out what your target market thinks about your brand​






Key Markets


More Affordable

Start tracking your brand

Make data-driven decisions with consumer insights on how well your brand is performing against competitors in your market.

Scout brand awareness
Brand tracking demographics
Brand tracking purchase drivers
Brand tracking timeline

Why choose Wink?

We help brands make better brand decisions

Simple dashboards

Easy to understand data & performance charts

Always-on data

No more waiting weeks for agency reports

10x cheaper

Enterprise brand tracking for a fraction of the cost

AI powered

Generate additional insights with AI

Brand Awareness Tracking 🌎

Start tracking your brand

Get started in a few simple steps

Step 1

Setup your brand and
5 competitor profile​s

Tell us about your brand, your category and the competitors you’d like to track.

Brand tracking profile
Brand tracking survey
Step 2

We collect insights from
our consumer database

We measure brand awareness for your category from thousands of consumers in your target market.

Step 3

Monitor changes in brand performance each month

Your always-on brand dashboards will continuously update with fresh brand awareness tracking data.

Brand performance tracking
Beautiful dashboards👩🏻‍💻

Real-time KPI's to track your
brand performance

Brand Awareness

Understand your market

Brand Preference

First choice in your category

Brand Consideration

Number of potential customers

Brand Attributes

How your brand is perceived

Brand Usage

Who has purchased your brand

Brand Buzz

Ad awareness and NPS

Frequently Asked Questions

If you have more questions about brand awarness, ask us here.

Why measure brand awareness & performance?

Understanding your brand awareness & performance is essential to measuring the success of your marketing efforts and share of your target market category.

How do you collect brand awareness data?

Each day Wink asks thousands of consumers globally about brands they know & products they use to measure everything from awareness to loyalty.

What do I get with a Wink subscription?

With a base subscription, you’ll receive access to your own dashboard that provides access to your brand performance data. You will be able to filter and compare metrics against different date ranges, demographics and competitiors.

How long does it take to get brand awareness data?

Your first month will populate within 1-2 weeks and after 6 months, you will be able to compare data to past quarters.

What markets do you collect data from?

We currently collect data from the following countries: United States, Canada, United Kingdom, Australia, New Zealand and South Africa.

Start tracking your brand

Get in touch with Wink and our agency consultants will put together a proposal to improve your brand performance.

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