Brand tracking pricing
From R15 000 a month in South Africa, $999 in the US, £799 in the UK, A$1 499 in Australia.
Pricing · South Africa
Always-on brand tracking for South African brands, priced in rand. One tracker, one monthly price, everything included.
WinkEverything includedOne tracker is one category in one country: your brand and up to five competitors, with its own sample and reporting history.
What you get
- Baseline of 600 South African category buyers
- 200 new respondents every month
- Nationally representative sample
- Your brand plus five competitors
- Funnel, associations and audience
- Ask Wink, for additional questions
Brand tracking in South Africa: common questions
How much does brand tracking cost in South Africa?
Wink starts from R15 000 a month per tracker. That includes a 600-respondent baseline, 200 South African category buyers every month, your brand plus five competitors, the portal, Ask Wink and reports.
Are prices in rand?
Yes. All South African prices are in rand (ZAR), with one monthly price per tracker.
Who do you survey in South Africa?
Adults in South Africa who buy in your category. Everyone is screened into the category, with quotas by age, gender and province so results reflect the national market.
Which languages is the survey available in?
The survey is offered in English and other South African languages, so results are not limited to English-first respondents.
How quickly can we start?
Setup, translations and a pilot usually take a few weeks. Your baseline publishes once the 600 completes are accepted and weighted.
Do you work with agencies in South Africa?
Yes. Agencies get one space with a tracker per client, each with its own access.
Pricing · United States
Everything you need to track your brand against five competitors, every month. One tracker, one monthly price in USD. No seat fees, no add-ons.
WinkEverything includedOne tracker is one category in one country: your brand and up to five competitors, with its own sample and reporting history.
What you get
- 600-respondent baseline
- 200 new respondents every month
- Your brand plus five competitors
- Funnel, associations and statements
- Audience and category insights
- Ask Wink, for additional questions
Pricing questions
What counts as one tracker?
One category in one country, with your brand and up to five competitors, its own sample and its own reporting history. A second country or category is a second tracker.
Are there seat or user fees?
No. Your whole team is included. Admins decide who sees which tracker.
Is the baseline included?
Yes. The 600-respondent baseline is part of the plan, along with monthly waves, the portal, Ask Wink and reports.
Which countries can I track?
Wink is available in South Africa, the United States, the United Kingdom and Australia. Each country is its own tracker with a local sample and pricing in local currency.
Do you work with agencies?
Yes. Agencies get one space with a tracker per client, each with its own access.
Pricing · United Kingdom
Everything you need to track your brand against five competitors, every month. One tracker, one monthly price in GBP. No seat fees, no add-ons.
WinkEverything includedOne tracker is one category in one country: your brand and up to five competitors, with its own sample and reporting history.
What you get
- 600-respondent baseline
- 200 new respondents every month
- Your brand plus five competitors
- Funnel, associations and statements
- Audience and category insights
- Ask Wink, for additional questions
Pricing questions
What counts as one tracker?
One category in one country, with your brand and up to five competitors, its own sample and its own reporting history. A second country or category is a second tracker.
Are there seat or user fees?
No. Your whole team is included. Admins decide who sees which tracker.
Is the baseline included?
Yes. The 600-respondent baseline is part of the plan, along with monthly waves, the portal, Ask Wink and reports.
Which countries can I track?
Wink is available in South Africa, the United States, the United Kingdom and Australia. Each country is its own tracker with a local sample and pricing in local currency.
Do you work with agencies?
Yes. Agencies get one space with a tracker per client, each with its own access.
Pricing · Australia
Everything you need to track your brand against five competitors, every month. One tracker, one monthly price in AUD. No seat fees, no add-ons.
WinkEverything includedOne tracker is one category in one country: your brand and up to five competitors, with its own sample and reporting history.
What you get
- 600-respondent baseline
- 200 new respondents every month
- Your brand plus five competitors
- Funnel, associations and statements
- Audience and category insights
- Ask Wink, for additional questions
Pricing questions
What counts as one tracker?
One category in one country, with your brand and up to five competitors, its own sample and its own reporting history. A second country or category is a second tracker.
Are there seat or user fees?
No. Your whole team is included. Admins decide who sees which tracker.
Is the baseline included?
Yes. The 600-respondent baseline is part of the plan, along with monthly waves, the portal, Ask Wink and reports.
Which countries can I track?
Wink is available in South Africa, the United States, the United Kingdom and Australia. Each country is its own tracker with a local sample and pricing in local currency.
Do you work with agencies?
Yes. Agencies get one space with a tracker per client, each with its own access.